Facebook Africa has selected PHD Ghana among a select group of top media agencies in Nigeria, Ghana, Kenya and South Africa to leverage from its Blueprint Live eLearning programs. Facebook Africa designed these programs to train digital professionals in planning and executing Facebook and Instagram marketing campaigns effectively.
The elearning courses will be delivered via the e-learning platform and will help professionals in the agencies to become Blueprint certified. “Apart from the new knowledge and skills acquired during the summit, the series of round-table sessions held with the Facebook Africa team provided a rare opportunity for sharing feedback on Facebook advertising products and platforms based on local market needs and insights”, said Benjamin Nyarkpo, PHD Ghana’s Facebook Blueprint Certified Agency Ambassador.
PHD is known globally as an innovator in communications planning and buying across broadcast, print, digital, mobile, social and emerging media. PHD was Founded in London in 1990 as the first planning-driven media agency. PHD is one of the world’s fastest growing and most awarded media and communication agencies, with over 3,000 staff working in over 80 offices worldwide.